The Manning Group (TMG) CEO Bruce Manning decides to go solo, and talks about several topics that are on his mind with no special guest this smonth. Yes, we'll have a guest for the August episode.

You may recall several months back when Bruce was extremely upset and vocal at the sudden, last-minute date change of SUPERCOMM. Then last month, special guest SUPERCOMM Event manager Ron Mathews came on the show to explain their position and why the largest systems show in North America had a date change less than 3-months before the event.

The June PRodcast was the most listened to/downloaded ever for TMG, with more than 1,000 hits within the first 8-days.

This month, Bruce talks about some of the feedback he received from the Mathews interview ... chats about new numbers released by LightCounting in the transceiver market ... discusses his reasoning for why a major product news release should be put out *before* a major trade show and not at the show .... and has a few other things on his mind.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat. The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program.

If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

TO LISTEN - Click the "Play" button below, then click "Play" again on the PRodcast page ... OR ... you can always listen to this series on iTunes (PC or Mac), subscribe to it on that site (it's free), and automatically be notified when the next episode is posted.

The Manning Group (TMG) CEO Bruce Manning talks with SUPERCOMM 2009 Event Manager Ron Mathews.

You may recall several months back when Bruce was extremely vocal at the sudden, last-minute date change of such a major show ... with less than 3-months notice. Ron answers questions as to why the show date was changed suddenly when it was, did they realize so many companies/people would be so angry, is the show’s credibility shot, what can we expect from SUPERCOMM this October, and a lot more. This is a podcast you won’t want to miss!

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat. The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program.

If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

TO LISTEN - Click the "Play" button below, then click "Play" again on the PRodcast page ... OR ... you can always listen to this series on iTunes (PC or Mac), subscribe to it on that site (it's free), and automatically be notified when the next episode is posted.

The Manning Group (TMG) CEO Bruce Manning talks the recent merger of Bookham and Avanex, and briefly discusses other happenings within the industry.

Bruce also chats with IAN REDPATH, Principal Analyst for the international industry market research firm Ovum. From his office in Winnepeg, Canada, Ian talks about his duties and the services his firm provides, the technologies he sees as "gaining traction", the long-term effect of the economy on the telecom industry, and much more.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat. The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program.

If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

TO LISTEN - Click the "Play" button below, then click "Play" again on the PRodcast page ... OR ... you can always listen to this series on iTunes (PC or Mac), subscribe to it on that site (it's free), and automatically be notified when the next episode is posted.

The Manning Group (TMG) CEO Bruce Manning talks about the recently-held OFC conference in San Diego, CA, and then goes on a 'controlled rant' against those who changed the date of the SUPERCOMM show (originally scheduled for June and then moved to October)with less than 3-months to the event. He had some clients caught-up in a number of non-refundable deposit situations, and heard numerous other negative rumblings from editors and analysts at OFC.

Bruce also chats with ROB JONES from his office in the UK. Rob is Director of Optical Transmission for the IIR-WDM Next Generation Conference in Nice, FRANCE and talks about the show, its participants, its goals, and the topics to be discussed. Whether you have or haven't ever attended this highly-focused event, you should find the conversation very interesting.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

TO LISTEN - Click the "Play" button below, then click "Play" again on the PRodcast page ... OR ... you can always listen to this series on iTunes (PC or Mac), subscribe to it on that site (it's free), and automatically be notified when the next episode is posted.

The Manning Group (TMG) CEO Bruce Manning talks a bit about the value of PR and then chats with PAULINE RIGBY, Editor-in-Chief of FibreSystems Europe.

From her office in Bristol, UK ... Pauline talks about her background, some industry trends she sees developing, shares a few pet peeves she has in dealing with PR and corporate marketing folks, and really surprises Bruce when she tells him about her favorite sport. You'll need to tune in for this one!

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

TO LISTEN - Click the "Play" button below, then click "Play" again on the PRodcast page ... OR ... you can always listen to this series on iTunes (PC or Mac), subscribe to it on that site (it's free), and automatically be notified when the next episode is posted.

As we move further into 2009, Manning Group CEO Bruce Manning talks a bit about the value of PR and chats with BOB PEASE, founder and principal of Write-Way Writing Services, former Sr. Editor at Lightwave and now one of the most sought after freelance tech writers in the industry.

Bob talks about companies he's written for, his requirements, the process of how he works, and more.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

TO LISTEN - Click the "Play" button below, then click "Play" again on the PRodcast page ... OR ... you can always listen to this series on iTunes (PC or Mac), subscribe to it on that site (it's free), and automatically be notified when the next episode is posted.

As we kick-off the new year and get into 2009, Manning Group CEO Bruce Manning talks a bit about the economy and then chats with SEAN BUCKLEY, Editor-in-Chief of Telecom Engine (formerly Telecommunications Magazine. He also touches on some industry news following the interview.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

For the December episode, Manning Group CEO Bruce Manning didn't conduct an interview and intentionally kept this show fairly brief. He discusses some recent trades shows, talks about some industry news, including VC's dramatically tightening money and in some cases totally cutting companies off, and more.

Our guest in January will be SEAN BUCKLEY, Editor-in-Chief of Telecommunications Magazine.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat. The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

Our guest in November is CAROL WILSON, Editor-in-Chief of Telephony Magazine. Carol (above) talks about technologies she believes are moving forward, and those that “are not quite meeting expectations”, what she looks for in a PR pitch and how she knows when the PR or marketing folks contacting her have done their homework, trade shows that she and her staff attend, and much more.

PLEASE NOTE ***We noticed a technical glitch after Carol's interview, and sadly, the sound didn't equalize. You will need to adjust the volume down, when we go to the interview. TMG apologies for this inconvenience.

Our guest in December will be SEAN BUCKLEY, Editor-in-Chief of Telecommunications Magazine.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat. The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

Our guest in October is JIM LOUDERBACK, former Editor-in-Chief of PC Magazine, and currently CEO of Revision3 Internet Television Network ... an actual TV network for the web, creating and producing its own original, broadcast quality shows. Visit www.Revision3.com and choose a program to watch.

This interview is a little bit off topic for what we normally chat about, but an interesting and fun diversion.

Next month, our guest will be Carol Wilson, Editor-in-Chief of Telephony Magazine as we get back into telecom-related topics.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

Our guest this month is the very highly-respected telecom industry analyst MICHAEL HOWARD.

Michael talks a bit about the services his company (Infonetics Research) provides, discusses up-and-coming technologies, talks about technologies that may be losing their luster, gives us an update on Carrier Ethernet and Metro Ethernet, chats a bit about Ethernet over copper, shares what he looks for from a company when he's invited to a booth briefing, and more.

Our guest in October will be JIM LOUDERBACK, former Editor-in-Chief of PC Magazine, and currently CEO of Revision3 Internet Television Network ... an actual TV network for the web, creating and producing its own original, broadcast quality shows.

In November we'll be talking with CAROL WILSON, Editor-in-Chief of Telephony Magazine. If you have questions you'd like Bruce to ask our guests on your behalf, email them to Bruce@ManningPR.com, prior to th 15th of each month.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

KEITH SHAW (above), "Cool Tools" columnist for NetworkWorld Magazine, chats with TMG's CEO Bruce Manning for this August episode.

Keith talks about his transition from part-time writer to full-time columnist, his podcast and NWW video reviews, talks about the gadgets he gets to preview, shares some thoughts about a few things that annoy him about PR & marketing people, and finally reveals a longtime secret hobby that keeps him active on the side ... and his tasty website you can visit.

Our guest in September will be the very highly-respected telecom industry analyst MICHAEL HOWARD. We'll be talking about how quickly the "in technology" sometimes seems to change, how fast/slow he believes the telecom industry is evolving, what's new and exciting, and things he sees on the horizon.

Our guest in October will be JIM LOUDERBACK, Editor-in-Chief of PC Magazine. During the last 12-months, Jim has totally revised, reshaped, and invigorated this fascinating 1-million plus circulation magazine, with features and stories about high-powered technology in new automobiles, the latest tech gadgets for consumers, Apple products, and lots more. If you have a question you’d like Bruce to ask him on your behalf, send the question in an email to Bruce@ManningPR.com no later than September 15th.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

In this July episode, TMG CEO Bruce Manning talks with Dan O'Shea (above), Editor in Chief of the young website FierceTelecom.

Dan, the former Editor-in-Chief of Telephony Magazine and long-time industry editor, shares his reasons for making the switch to a fully online publication, his challenges and hopes for the website as it nears its 1st birthday, discusses where the industry may be heading, talks about technologies he thought stood out at the recent NXTcomm show in Las Vegas, and more.

Our guest for August will be NetworkWorld columnist Keith Shaw.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

In this June episode, TMG CEO Bruce Manning talks with Frank Bernhard (above), Research Director of the Supply Chain & Telecommunications Practice for OMNI Research Group. Frank is also a Telecommunications Economist.

During the conversation, he shares a bit about his company and his duties, discusses where the industry may be heading, gives his thoughts on the value of trade shows, touches on some technologies to watch out for, and more.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

TO LISTEN - Click the "Play" button below, then click "Play" again on the PRodcast page ... OR ... you can always listen to this series on iTunes (PC or Mac), subscribe to it on that site (it's free), and automatically be notified when the next episode is posted.

In this May episode, TMG CEO Bruce Manning talks with Beverley Lucas (above), Group Event Manager for Nexus Media in London, and primary manager for the ECOC (European Conference on Optical Communications) this September in Brussels, Belgium.

Beverley discusses some things to watch out for at this year's show, the growth and revitalization of the industry and in Europe in particular, and the challenges of moving such a major show to a new country year-after-year.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

TO LISTEN - Click the "Play" button below, then click "Play" again on the PRodcast page ... OR ... you can always listen to this series on iTunes (PC or Mac), subscribe to it on that site (it's free), and automatically be notified when the next episode is posted.

In this April episode, TMG CEO Bruce Manning talks about some upcoming industry events, and chats about the importance of building solid relationships with editors and analysts. Above photo is Bruce with newly appointed editor-in-chief of FibreSystems Europe, Pauline Rigby.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

In this March episode, TMG CEO Bruce Manning talks about his recent trip to the OFC/NFOEC show (exhibit hall shown above) in San Diego, CA ... comments on his observations of the state of the optical/telecom industry ... and has some fun during this PRodcast.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group (TMG) is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

In this December episode, SCOTT RAYNOVICH (above), Editorial Director of the online powerhouse publication Light Reading discusses the growth of their company and what may be coming up down the road, talks about his PR "pet peeves", shares some quick personal tidbits in a rapid-fire Q&A, and more.

For newcomers, a PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

This month, Bruce discusses a few do's and don'ts and offers some suggestions for working industry trade shows. He covers editor and analyst meetings, spacing the briefings, trade show speaking opportunities, and more.

In December, SCOTT RAYNOVICH, Managing Editor of Light Reading will be our special guest.

The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

My guest for the September episode is BOBBY WHITE (above), business writer/technology specialist for The Wall Street Journal.

The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The August episode is a slightly abridged version of Bruce's regular show, as there is no special guest this month. Bruce talks about his strategy in launching a new client company and product ... XKL and their DXM optical transport system for the Enterprise. XKL is headed by former Cisco Systems co-founder Len Bosack.

Our guest for September will be BOBBY WHITE, business writer/technology specialist for The Wall Street Journal.

The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

Our special guest for July is SIMON KEARS (above), the Marketing Manager for Nexus Media Communications, the organization responsible for putting on the ECOC (European Conference on Optical Communications). This year's event will be in Berlin, Germany in mid-September, and Simon will not only discuss his stories of working with various PR & marketing folks, but what it's like ... the trials and tribulations ... of organizing and putting on a major trade show in a different country each year.

The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

This is an abbreviated episode as Bruce has no special guest this month, but rather, talks about what he has done to help a European client gain some added north American exposure at the NXTcomm conference this month in Chicago, IL.

By the way, in the photo above, Bruce had the very rare opportunity to hug The Stanley Cup, the "holy grail" of professional hockey. This is in honor of his beloved Anaheim Ducks winning the trophy this June.

Our special guest for the July episode will be Simon Kears, the Marketing Manager for Nexus Media Communications, the organization responsible for putting on the ECOC (European Conference on Optical Communications). This year's event will be in Berlin, German in mid-September, and Simon will not only discuss his stories of working with various PR & marketing folks, but what it's like ... the trials and tribulations ... of organizing and putting on a major trade show in a different country each year.

The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

Our special guest for May is CRAIG MATSUMOTO (above), West Coast Editor for LightReading.com, the internationally acclaimed site on all things in the optical/telecommunications industry. Craig discusses some pet peeves in working with PR/marketing folks in the optical industry, discusses twhat you can do to become more effective in working with editors, and much more.

The Manning Group is a southern California-based global technology public relations firm, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

Our special guest for April is DOUG CARROLL (above), Business Assignment Editor of the national newspaper USA Today. Doug discusses the ins-and-outs of working on a national news publication, has some tips for making effective pitches, and much more.

Our special guest for May will be CRAIG MATSUMOTO, Sr. Editor for LightReading.com.

* * * And once again, we're doing something special for that show. Prior to April 22nd, send any question you or your management would like us to ask Craig on your behalf to: Bruce@ManningPR.com ... and one questioner will be chosen at random to win the hardcover book "Managing Sales Leads: Turning Cold Prospects into Hot Leads" and the paperback "Sales and Marketing: 365 Tips, Tricks, and Tactics for Making Money All Year Long" ... both by James Obermayer.

New episodes are posted the 1st of each month.

The Manning Group is a southern California-based global technology public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

Our special guest for March is SEAN BUCKLEY (above), Editor of TELECOMMUNICATIONS MAGAZINE. Sean's background is very unique, as he's one of those few editors who has also worked as a telecom industry analyst. He discusses the future of print vs. online publications, shares his tips on how to make a good PR pitch to an editor, offers some trade show tips, gives his opinion on the PowerPoint debate, and much more.

Our special guest for April will be DOUG CARROLL, Business Assignment Editor for the Money section of USA Today.

* * * And we're doing something special for that show ... prior to March 22nd, send any question you or your management would like us to ask Doug on your behalf to: Bruce@ManningPR.com ... and one questioner will be chosen at random to win a signed copy of "Write Right - 26 Tips to Improve Your Writing Dramatically", by Roger A. Shapiro.

New episodes are posted the 1st of each month.

The Manning Group is a southern California-based gobal technology public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

Our special guest for February is KHALI HENDERSON (above), Group Editor for Phone+, XCHANGE, and New Telephony magazines. Khali discusses the new challenges editors face with multimedia, gives suggestions for PR and marketing people on how to be more effective when contacting or 'pitching' editors, discusses her "pet peeves" with PR/marketing folks, shares some ideas for companies inviting editors to their trade show booths ... and much more.

Our special guest for March will be SEAN BUCKLEY, Editor for Telecommunications Magazine.

New episodes are posted the 1st of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. If you have suggestions for future PRodcast guests, or simply want to make a comment, just email Bruce@ManningPR.com.

A PRodcast™ is the marriage of PR (public relations) tips + podcast, combined with a little bit of entertainment and chit-chat.

The January episode features BRUCE MANNING, CEO of The Manning Group, Inc (above) ... and former broadcast journalist (radio and television news) in Los Angeles.

Bruce discusses the advantages of setting up media tours, when to consider one, some of the do's and don'ts, gives examples of what he has done in the past for his clients, and talks about why a media tour might be worthwhile for your company.

Our special guest for February will be KHALI HENDERSON, Group Editor for Phone+, XCHANGE, and New Telephony magazines.

Our special guest for March will be SEAN BUCKLEY, former analyst and currently Sr. Editor for Telecommunications Magazine.

New episodes are posted the 1st of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. Or if you have suggestions for future PRodcast guests, comments or criticisms, just email Bruce@ManningPR.com.

There are podcasts, and then there is a PRodcast™ ... the marriage of PR (public relations) tips + podcast. The December episode features special guest BOB PEASE (above), president of Write-Way Independent Writing Services, and former Sr. Editor with Lightwave Magazine.

Bob discusses how white papers have changed ... the importance of contributed articles ... what companies do that really upset editors during trade show meetings ... criticizes the way some news releases are written ... and discusses things he thinks PR and in-house marketing staffs could do better.

New episodes are usually posted the 1st and 15th of each month, but because of the holidays, there will only be one episode for December.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. Or if you have suggestions for future PRodcast guests, comments or criticisms, just email Bruce@ManningPR.com.

There are podcasts, and then there is a PRodcast™ ... the marriage of PR (public relations) tips + podcast. The November episode features special guest RON KLINE (above), Sr. Analyst for the well-known firm Ovum-RHK. Ron specializes in optical networking and broadband access.

Ron talks about the merger between Ovum and RHK, talks about the growing trends of Ethernet and video, discusses his likes/dislikes about trade shows, talks about the new NXTcomm trade show in Chicago, shares some tips for PR/marketing people, and much more.

New episodes are usually posted the 1st and 15th of each month, but because of the holidays, there will only be one episode for November and one for December.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. Or if you have suggestions for future PRodcast guests, comments or criticisms, just email Bruce@ManningPR.com.

There are podcasts, and then there is a PRodcast™ ... the marriage of PR (public relations) tips + podcast, and hosted by Bruce Manning, CEO of The Manning Group (www.ManningPR.com).

The October 15-31 episode features special guest PHIL HARVEY (above), Sr. Editor of LIGHT READING.com. Phil talks about the reconciliation of USTA and TIA ... along with their newly named trade show, discusses industry consolidation, reacts to comments of Light Reading being called "the National Enquirer of the industry", and among other issues ... shares what annoys him about PR/marketing people.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. Or if you have suggestions for future PRodcast guests, comments, or criticisms, just email Bruce@ManningPR.com.

There are podcasts, and then there is a PRodcast™ ... the marriage of PR (public relations) tips + podcast.

This October 1-14 episode is brief, and features TMG's CEO Bruce Manning ... seen above after walking out of the world-famous casino in Monte Carlo, Monaco with an amazingly huge profit of $173 USD.

Having just returned from ECOC (European Conference on Optical Communications) in Cannes, France before recording this episode ... Bruce was somewhat tired, congested, and plagued with a bad
head cold. But for his loyal subscribers around the world, he downed two bowls of homeade chicken soup, a couple of aspirin, sneezed once or twice, had a box of tissues at the ready, and forged ahead to record this episode.

He talks about the importance of scheduling those critical one-on-one briefings at trade shows with your industry editors and analysts. But the episode begins with a story or two about Monaco, including a run-in with Prince Albert ... a visit to the world-famous casino ... and taking the wrong train back to his hotel in France and ending up in Italy.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. Just email Bruce@ManningPR.com.

There are podcasts, and then there is a PRodcast™ ... the marriage of PR (public relations) tips + podcast.

The September 15-30 episode features DAN O'SHEA, Editor-in-Chief of Telephony Magazine. Dan introduces listeners to the publication, discusses what's been happening in telephony and telecommunications, touches a bit on industry consolidation, talks about what annoys him about PR and marketing folks, and enters the debate about print vs. online media.

After the interview, Bruce Manning discusses some ins-and-outs of media tours.

New episodes are posted the 1st and 15th of each month. The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program.

On June 23, 2006 ... TMG was honored to have won the 2006 PRSA (Public Relations Society of America) "Award of Excellence" for its work in Technology Media Relations.

Please feel free to send in PRodcast or guest suggestions, comments, etc, to Bruce@ManningPR.com.

There are podcasts, and then there is a PRodcast™ ... the marriage of PR (public relations) tips + podcast.

The September 1-14 episode features special guest DAVE SIMPSON (above), Editor-in-Chief of InfoSTOR Magazine. Dave introduces listeners to the publication, talks about advances in storage, industry consolidation, and discusses print vs. online media.

The September 15 - 30 guest will be DAN O'SHEA, Editor-in-Chief of Telephony Magazine.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. On June 23, 2006 ... TMG was honored to have won the 2006 PRSA (Public Relations Society of America) "Award of Excellence" for its work in Technology Media Relations.

Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in PRodcast

The August 15-31 episode features special guest JOE SAVAGE (above), President of the FTTH (Fiber-to-the-Home) Council. Joe spends some time introducing listeners to the very basics of FTTH, gets into specifics about the technology and its future, answers a couple of questions emailed in from PRodcast subscribers, and talks about the upcoming FTTH Conference in Las Vegas scheduled for October 2-5 (www.ftthconference.com).

The September 1 - 14 guest will be DAVE SIMPSON, Editor-in-Chief of InfoSTOR Magazine. Have a question you'd like to ask Dave? Email it to Bruce@ManningPR.com by 12-noon, August 22nd.

The September 15 - 30 guest will be DAN O'SHEA, Editor-in-Chief of Wireless Review and Sr. Editor for Telephony Magazine. Have a question you'd like to ask Dan? Email it to Bruce@ManningPR.com by September 1st.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. On June 23rd, TMG was honored to have won the 2006 PRSA (Public Relations Society of America) "Award of Excellence" for its work in Technology Media Relations.

Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in PRodcast comments, ideas, suggested guests, or questions to be asked of future guests.

The August 1-14 guest is MELISSA PERENSON, Sr. Associate Editor at PC WORLD Magazine. Melissa discusses her coverage areas, her very popular publication, and pet peeves when PR folks contact her about a new product.

The August 15-31 episode will feature special guest JOE SAVAGE, President of the FTTH (Fiber-to-theHome) Council. If you have any questions you'd like to ask Joe, please email them in prior to August 7th.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. On June 23rd, TMG was honored to have won the 2006 PRSA (Public Relations Society of America) "Award of Excellence" for its work in Technology Media Relations.

Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in PRodcast comments, ideas, suggested guests, or questions to be asked of future guests.

The July 15-31 episode features special guest TODD HANSON (above), Research Director, Network Infrastructure at GARTNER. Todd discusses the state of the telecom industry and talks to PR/marketing people about
getting their client's message out effectively.

The August 1-14 guest is MELISSA PERENSON, Sr. Associate Editor at PC WORLD Magazine.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. On June 23rd, TMG was honored to have won the 2006 PRSA (Public Relations Society of America) "Award of Excellence" for its work in Technology Media Relations.

Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in PRodcast comments, ideas, suggested guests, or questions to be asked of future guests.

The July 1-14 episode features special guest LORING WIRBEL (above), Managing Editor at EE Times Magazine. Loring discusses things he'd like to see from PR/marketing folks, gives some tips on pitching story ideas to him, and talks about being very careful when you're talking to an editor ... regarding what's "off-the-record" and what's not.

Special guest for July 15-31 will be TODD HANSON, Research Director of Network Infrastructure for GARTNER RESEARCH.

Special guest for August 1-14 will be MELISSA PERENSON, Sr. Associate Editor for PC WORLD MAGAZINE.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. On June 23rd, TMG was honored to have won the 2006 PRSA (Public Relations Society of America) "Award of Excellence" for its work in Technology Media Relations. Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in PRodcast comments, ideas, suggested guests, or questions to be asked of future guests.

The June 15-30 episode features special guest Jim Duffy, Managing Editor at NetworkWorld Magazine. Jim discusses his views on the state of the telecom industry, gives some tips on pitching story ideas to him, and doesn't mince words when discussing what bothers him about PR people.

Special guest for the July 1-14 episode will be Loring Wirbel, Editorial Director for EE Times.

The July 15-31 episode will feature Todd Hanson, Research Director for Network Infrastructure, Gartner Research.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in PRodcast comments, ideas, suggested guests, or questions to be asked of future guests.

Special guest for this episode is Meghan Fuller, Sr. Editor at Lightwave Magazine (above). Meghan discusses her views on the state of the optical/telecom industry, talks about what she likes to see at company presentations, gives some tips on pitching story ideas to her, and chats briefly about her beloved Boston Red Sox.

Special guest for the June 15-30 PRodcast will be Jim Duffy, Managing Editor of NetworkWorld Magazine. If you'd like to ask Jim a question via email, please send it to bruce@ManningPR.com prior to June 10th.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com, and would be happy to answer any questions you may have about working with them and adjusting your PR program. Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in PRodcast comments, ideas, suggested guests, or questions to be asked of future guests.

The May 15-31 episode features special guest Michael Howard (above), Co-founder of the market research firm Infonetics (www.Infonetics.com). With over 30 years of network industry experience, Michael is recognized worldwide as one of the industry’s leading experts and has been quoted in Forbes, BusinessWeek, The New York Times, The Wall Street Journal, and many more. In this episode he talks about what he and his firm do for clients, discusses the state of the optical/telecom industry, shares some thoughts on companies to watch out for, and some comments for and about PR/marketing people.

The June 1-14 episode will feature an interview with Meghan Fuller,
Sr. Editor at Lightwave Magazine ... and the special guest for the June 15-30 PRodcast will be Jim Duffy, Managing Editor of NetworkWorld Magazine.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com. Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in comments, ideas, suggested guests, or questions to be asked of future guests.

Mr. John Marshall (above), Broadcast News Editor for the San Francisco bureau of Associated Press, talks about how to properly contact AP, his deadlines, his PR pet peeves, and more. He and Bruce also discuss the importance of good writing and begin the show by going over some of the "worst written news headlines" ever.

Special guest for the May 15-30 show will be Michael Howard, Co-founder of the market research firm Infonetics. With over 30 years of network industry experience, Michael is recognized worldwide as one of the industry’s leading experts in emerging markets, service provider network market trends, and user buying patterns.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com. Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in comments, ideas, suggested guests, or questions to be asked of future guests.

The April 15-30 show is a fun episode. It starts off with Manning Group CEO Bruce Manning disclosing the names of dead folks still making more money than all of us. He also touches on the advantages of putting together a private "media dinner" for your company during a trade show, and special guest Jim Louderback (above), new Editor-in-Chief of PC Magazine talks about the revitalization of the publication, answers questions emailed in from PRodcast listeners, and shares his thoughts on new technology trends.

The May 1st episode will feature an interview with Mr. John Marshall, Broadcast News Editor for the San Francisco bureau of Associated Press. John talks about the do's and don'ts of contacting AP, his deadlines, and some of his PR pet peeves.

Special guest for the May 15-30 show will be Michael Howard, Co-founder of the market reasearch firm Infonetics. With over 30 years of network industry experience, Michael is recognized worldwide as one of the industry’s leading experts in emerging markets, service provider network market trends, and user buying patterns. After graduating from UC Berkeley with a BS in Mathematics, he worked on operating systems and programming language compilers for Arpanet, which later became the Internet.

New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com. Bruce can be emailed at Bruce@ManningPR.com. Feel free to send in comments, ideas, suggested guests, or questions to be asked of future guests.

In this April 1-14 show, former journalist and Manning Group CEO Bruce Manning spends some time talking about methods to get editors and analysts to your trade show booth for interviews, and has a chat with Keith Shaw (above), the popular "Cool Tools" columnist for NetworkWorld Magazine. Keith talks about his column, how to get a product in front of him for review, PR people, and tells a funny story about how a CPR dummy almost got his job.

The April 15-30 show will feature an interview with Mr. Jim Louderback, Sr. VP and Editor-in-Chief of world-reknown PC Magazine, a publication with a circulation over 700,000. Jim dicusses the "new look" of the publication, answers questions emailed in by listeners, and talks about dealing with PR folks and media tours. The May 1st episode will feature an interview with the very outspoken Mr. John Marshall, Broadcast News Editor for the San Francisco bureau of Associated Press. New episodes are posted the 1st and 15th of each month.

The Manning Group is a southern California technology-based public relations firm at www.ManningPR.com. Bruce can be emailed at Bruce@ManningPR.com.

Manning Group CEO Bruce Manning (L) talks with Stephen Hardy, Editor-in-Chief of Lightwave Magazine (R), and Craig Matsumoto, Sr. Editor for Light Reading (center) , as they discuss what really annoys them about PR & marketing people ... specifically in regards to news releases and trade shows. This episode runs 15-minutes, new shows will be posted on the 1st and 15th of each month.

The April 1-14 show will feature an interview with Keith Shaw, "Cool Tools" columnist for NetworkWorld Magazine, and special guest for the April 15-30 show will be Jim Louderback, Editor-in-Chief of PC Magazine.

The Manning Group is at www.ManningPR.com, and Bruce can be emailed at Bruce@ManningPR.com.

CEO of The Manning Group, Inc (www.ManningPR.com), his numerous years of working in both public relations and as a broadcaster (TV reporter and radio news anchor) in Los Angeles, his business background of almost a decade on Wall Street, and his sense of humor will hopefully make this an enjoyable series for you to subscribe to. New episodes are scheduled for the 1st and 15th of every month.

Bruce will be inviting editors, analysts, fellow public relations consultants, and business leaders to join in the bi-monthly forum to talk about their likes-and-dislikes regarding PR & marketing, and what techniques have been the most effective for them.

To get advance notice of upcoming guests, and first notice of new shows posted, join his PRodcast show mailing list to the right under "contact info". If you've gone to the PRodcast from the ManningPR website, another option is to listen to these PRodcasts on iTunes ... just hit the "subscribe" button (it's free), and you'll be automatically notified when new shows are posted.

You can also contact Bruce directly at Bruce@ManningPR.com.